Cultivating Innovation: Adder's Growth at ISE

Cultivating Innovation: Adder's Growth at ISE

As we look back at the absolute blast we had at ISE 2024 last week, we’ve also found ourselves reflecting on the many previous years of our attendance at the show. Integrated Systems Europe (ISE) has been at the forefront of technological innovation for the past two decades, bringing together industry leaders, professionals, and enthusiasts from around the globe. Over this time ISE has grown to become one of the largest and most influential events in the AV industry and has played a pivotal role in shaping the future of technology.

At Adder we’re proud to have had a prominent presence at ISE over the years, growing alongside the show, showcasing cutting-edge innovations in the field of high performance KVM solutions, and pushing the boundaries of what's possible in the industry. Here, we delve into some of Adder’s ‘ISE best bits’ from both the 2024 show and the preceding years.

After Adder’s first appearance at ISE more than fifteen years ago, the show quickly became a key event in our calendar and, over the years, has been the platform from which Adder has showcased many new products and features. Possibly the most notable amongst these is the ADDERLink® INFINITY 100T which launched to high acclaim at ISE 2018. As a ZeroU™ product, the INFINITY 100T answered a growing demand within the industry for a solution that allowed operators to upgrade their systems without having to redesign their environments or increase rack space.

ISE has also seen Adder receive some notable accolades. In 2019 the ADDERLink INFINITY 4000 scooped the Best in Show award, recognizing the key benefits the product brings to the market. With dual-head 4K, audio and USB over a single fiber connection, the ALIF4000 range is simple and fast to install, built with plug and play capability and easy configuration, and offers pixel-perfect, color accurate picture quality at 4K60 and USB2.0 with fast switching.

We were pleased to announce that ISE 2024 saw Adder’s products receive further recognition when the ADDERView® CCS-MV Multi-Viewer Range was awarded the prestigious Best of Show title. First launched in 2022, the ADDERView CCS-MV range provides simultaneous, real-time 4K access to multiple computers from a single workstation, facilitating ergonomically optimized workspaces and increased situational awareness. The win at ISE is the third that the ADDERView CCS-MV range has received.­­

Many of the KVM experts on the Adder stand at ISE 2024 have been attending the show with Adder for over a decade. Our brilliant team are dedicated to the technology they bring to market, and to demonstrating to customers how this technology can benefit their organisations and workflows. We spoke to Jamie Adkin, Adder’s VP EMEA sales, who has attended ISE with Adder for more than ten years to find out what his ‘best bits’ are from that time. Jamie said, ‘there have been so many highlights for Adder over the years that we’ve been attending ISE that it’s hard to choose just a couple. Something that is standout for us year on year is the value and enjoyment our whole team finds in speaking to both new and existing customers face-to-face. The insight gained from the conversations we have at the event is crucial in allowing us to continue to develop solutions that meet real-world needs, but also the feedback we receive on the impact our products are having really reinforces our dedication to what we do. It’s the people that make each event so uniquely rewarding.’

Missed us this time at ISE? Check out our events page to find out where you can catch us next.


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Laura Robinson
Senior Marketing Manager | +44 (0) 333 2079 766

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